So Familia store

I LOVE So Familia!!! The owner was incredibly lovely, welcoming and so helpful in helping me find the cutest pair of vintage jeans. I’m visiting from Adelaide and discovered the store on Instagram, and I’m so glad I did. Their selection of vintage pieces is unmatched and personalised service made the experience so special. I’ll definitely be making a stop here every time I’m back. Highly recommend to anyone looking for unique vintage pieces and exceptional customer service!

This review is truly long overdue ! I first stumbled across this store on my birthday in December last year. Truly was the best birthday wish a girl could have. The service I received from Kara was life changing. Her taste and friendliness has completely boosted my confidence and changed my approach to fashion. I have not seen her since this initial interaction and hope to be able to thank her in person one day. Since my first visit, I have journeyed several times from the central coast just to splurge at this store (admittedly have splurged online as well hehe). All staff members have been lovely and new items are there each time I’m in store. The curation in store and online is unmatched. Cannot recommend a visit more!

Beautifully curated store, I was recently down on a work trip and being an owner of another small vintage business this store gave me so much inspiration! Customer service was friendly and the girls gave us styling tips, the shop itself had an amazing selection of vintage and local brands, with pricing very fair and affordable. Will visit again next time I’m in town

Such a gem!! You can really feel the owners’ eye for detail, every piece is curated, steamed, and actually special. They know so much about the brands and fabrics too. Easily one of my favourite vintage spots

My fave place to shop ever!! Own too many things from here count to count. My go to for cute pieces and last minute event shopping. Girls are so lovely and the vibes are amazing. If you’re in Newtown, definitely stop by. ♥️